Hardbox Service Agreement

This Service Agreement applies to services provided by Hardbox (ABN 89 488 283 502) ("we", "us" or "Hardbox") to the person or business purchasing the services ("you" or the "Client").

By accepting a proposal, paying an invoice, selecting an acceptance checkbox, or instructing us to begin work after receiving this Agreement, you agree to these terms.

1. Services

Hardbox provides design, development and custom-coding services for websites, landing pages, funnels, forms, booking calendars and related assets within GoHighLevel.

The specific services, deliverables, fees and estimated timeframes for your project will be set out in your proposal, invoice, order form or other written scope of work.

If there is any inconsistency between this Agreement and a written proposal, the proposal will apply to project-specific details and this Agreement will apply to all other matters.

2. Project scope

Our fees cover only the work specifically included in the agreed scope.

Unless expressly included in writing, the following are excluded:

  • Copywriting or substantial rewriting of existing copy
  • Branding or logo design
  • Photography, video production or stock-media licensing
  • Advertising management
  • Search engine optimisation
  • Additional pages, funnels, functionality or integrations
  • Ongoing maintenance or work required by future platform updates
  • Third-party software, subscriptions, advertising, domain or hosting costs

Work outside the agreed scope will be quoted separately and completed only after receiving your written approval.

3. Client responsibilities

You agree to:

  • Provide accurate content, brand assets, account access and instructions reasonably required for the project
  • Provide feedback and approvals within a reasonable timeframe
  • Ensure you have permission to use all content, images, trademarks and other materials supplied to us
  • Maintain an active GoHighLevel account and any other required services
  • Review and approve pages before publication or commercial use
  • Ensure your offers, claims, tracking, privacy notices and business practices comply with applicable laws
  • Maintain backups or copies of any important content and account data

Delivery dates are estimates and may be extended if information, access, feedback or approval is delayed.

4. Fees and payment

Project fees and payment dates will be shown in your proposal or invoice.

Unless otherwise agreed in writing:

  • Work will not begin until the required initial payment has been received
  • Completed pages may be withheld from launch until all amounts due have been paid
  • Additional work must be approved by you before it is charged
  • Payments are non-refundable once the corresponding work has been completed, except where the Performance Guarantee applies or a refund is required by law

You are responsible for third-party platform fees, subscriptions, advertising costs and other expenses not expressly included in our fee.

5. Revisions

Any limit on included revision rounds will be stated in your proposal.

Revision requests for each completed page must be submitted within 14 calendar days after that page is most recently presented to you. Requests should be supplied as one clear, consolidated list wherever reasonably possible.

A revision is a reasonable adjustment to completed work within the agreed scope. It does not include:

  • A substantially different design direction after the original direction has been approved
  • New pages, sections, features or functionality
  • Substantial changes to approved copy or content
  • Changes resulting from new instructions or materials
  • Rebuilding work affected by changes made by you or another provider

Requests made after the 14-day period, or requests outside the agreed scope, may incur an additional fee. We will notify you of the fee and obtain approval before completing the work.

This section does not limit any rights you may have regarding defective services under applicable law.

6. Performance Guarantee

Where your proposal expressly states that the Performance Guarantee applies, we guarantee that an eligible new landing page or funnel page created by Hardbox will record a higher Primary Conversion Rate than the existing page it replaces, subject to all conditions in this section.

6.1 Eligible pages

The Performance Guarantee applies only to landing pages and funnel pages that:

  • Are specifically identified as guaranteed pages in your proposal
  • Have an existing page capable of being used as the control version
  • Have one clearly defined and trackable Primary Conversion Event agreed before testing begins
  • Receive enough valid traffic and conversions to meet the minimum testing requirements

The Performance Guarantee does not apply to:

  • General website pages that are not landing pages or funnel pages
  • Homepages, about pages, service-information pages, blogs or general contact pages unless expressly identified as eligible in writing
  • An entire website, account or package merely because it contains an eligible funnel page
  • Search rankings, page-speed scores, revenue, lead quality, sales, booked-call attendance, advertising performance or any result other than the agreed Primary Conversion Rate
  • Pages for which no genuine existing control version is available

6.2 Required split test

To qualify for the Performance Guarantee, you must allow the existing page and the new page to be tested against each other using GoHighLevel's split-testing functionality.

The test must:

  • Run the existing page as the control and the new page as the challenger
  • Distribute traffic approximately equally between the two versions
  • Send materially comparable traffic to both versions during the same testing period
  • Use the same offer, pricing, traffic sources and Primary Conversion Event
  • Use tracking that Hardbox has approved or had a reasonable opportunity to verify
  • Run without either page being materially changed unless Hardbox approves the change in writing

If you remove the existing page, refuse to include it in the split test, direct materially different traffic to either version, or otherwise prevent a fair comparison, the Performance Guarantee will not apply.

Comparing the new page against historical results from another period does not qualify as a controlled split test.

6.3 Minimum test data

The split test must produce:

  • At least 2,000 valid unique visitors in total
  • At least 1,000 valid unique visitors to each version, allowing for minor differences caused by normal traffic allocation
  • At least 60 valid Primary Conversion Events across both versions
  • A testing period of no more than 60 consecutive days, unless otherwise agreed in writing

Bot traffic, duplicate conversions, internal testing, spam submissions and other clearly invalid activity will be excluded.

If the minimum traffic and conversion requirements are not reached within 60 days, the result will be treated as inconclusive. The Performance Guarantee will not be triggered, although Hardbox may agree in writing to extend the test.

6.4 How the result is determined

The Primary Conversion Rate is the percentage of valid unique visitors to a version who complete the agreed Primary Conversion Event.

The Primary Conversion Event may be a lead-form submission, appointment booking, completed application, purchase or another conversion action agreed in writing before the test begins.

Once all minimum testing requirements have been met, the recorded Primary Conversion Rates of the two versions will be compared using the reporting available in GoHighLevel and any other tracking system agreed before testing begins.

  • If the new page records a higher Primary Conversion Rate than the control page, it has outperformed the control and no refund is payable under the Performance Guarantee.
  • If the new page records the same or a lower Primary Conversion Rate than the control page, it has not outperformed the control and you may claim a refund under the Performance Guarantee.

No minimum percentage improvement or statistical-confidence threshold applies. The comparison is based on the final recorded conversion rates after the minimum testing requirements have been satisfied.

6.5 Guarantee exclusions

The Performance Guarantee will not apply if:

  • You do not pay all invoices when due
  • The required split test is not implemented or maintained
  • You or another provider changes either page, its tracking or its code without our approval
  • The offer, price, copy, audience, traffic source, advertising strategy or conversion process is materially changed during the test
  • GoHighLevel or another third-party service experiences an outage, reporting error or technical problem that materially affects the result
  • The page receives fraudulent, incentivised, bot or otherwise invalid traffic
  • You fail to provide the access, information or cooperation reasonably required to verify the test
  • The test does not reach the minimum traffic and conversion requirements
  • The existing page cannot be used as a genuine control
  • The claim relates to a page or service not expressly covered by the Performance Guarantee

Hardbox will not unreasonably withhold approval for a necessary testing adjustment.

6.6 Refund process

To claim the Performance Guarantee, you must notify Hardbox in writing within 14 calendar days after the qualifying test concludes and provide reasonable access to the complete test data.

Hardbox will have 14 calendar days to review the data and determine whether the conditions have been met.

If the claim is valid, Hardbox will refund 100% of the fees paid for the eligible guaranteed pages.

If your package consists solely of eligible guaranteed funnel pages, the full project fee will be refunded.

If your package also includes general website pages or other services not covered by the Performance Guarantee, only the portion of the fee allocated in your proposal to the eligible guaranteed pages will be refunded.

The Performance Guarantee is an additional contractual promise and does not restrict any rights or remedies available under applicable law.

7. No other performance promises

Except for the Performance Guarantee, Hardbox does not guarantee any particular number of leads, sales, customers, bookings, search rankings or amount of revenue.

Page performance is affected by factors outside our control, including your offer, pricing, copy, reputation, advertising, audience, sales process, traffic quality and market conditions.

8. Approval and launch

You are responsible for reviewing completed work before launch. Your approval confirms that you have checked the content, links, forms, calendar settings, contact details, prices and other business information.

Hardbox will correct technical errors caused directly by our work. We are not responsible for errors in information supplied or approved by you.

9. GoHighLevel and third-party services

GoHighLevel and connected services are operated by independent third parties. Hardbox is not responsible for:

  • Platform outages or service interruptions
  • Platform changes made after delivery
  • Features removed, restricted or altered by a third party
  • Errors caused by third-party integrations
  • Account suspension or termination
  • Loss caused by your failure to maintain an active subscription or secure your account

Substantial redevelopment required by a platform update after project completion may be quoted separately.

10. Intellectual property

You retain ownership of original content, branding and materials you supply.

Once all project fees have been paid, you receive a perpetual licence to use the completed pages and page-specific code for your own business or the client account identified in the proposal.

Hardbox retains ownership of:

  • Pre-existing code, frameworks and templates
  • Reusable components and development methods
  • General skills, systems and know-how
  • Tools created independently of your project

You may not resell, sublicense, distribute or commercially exploit our reusable code as a standalone product without written permission. Third-party materials remain subject to their original licence terms.

11. Confidentiality and account access

Each party must keep the other party's non-public business information confidential and use it only for the project.

Hardbox will take reasonable steps to protect account credentials and confidential information provided to us. You should provide access through secure user permissions wherever possible and remove our access when it is no longer required.

This obligation does not apply to information that is publicly available, independently developed, lawfully received from another source or required to be disclosed by law.

12. Portfolio use

Hardbox may identify your business and display publicly available screenshots of completed work in its portfolio or marketing unless you ask us not to in writing before publication.

We will not disclose confidential performance data, customer information or commercially sensitive information without your permission.

13. Suspension and termination

Either party may terminate the project by written notice.

If you terminate after work begins, you must pay for work reasonably completed up to the termination date and any approved, non-cancellable expenses. If prepaid fees exceed the value of completed work and approved expenses, Hardbox will refund the unused balance.

Hardbox may suspend or terminate services if:

  • An invoice remains overdue after reasonable written notice
  • You fail to provide access or information required to continue
  • You request unlawful, misleading or unethical work
  • Your conduct makes it unreasonable or unsafe for us to continue
  • You materially breach this Agreement and do not remedy the breach within a reasonable period after notice

Termination does not affect rights or payment obligations that arose before termination.

14. Liability

To the extent permitted by law:

  • Neither party will be liable to the other for indirect or consequential loss, including lost profits, lost opportunities or loss of anticipated savings
  • Hardbox's total liability arising from the affected services will not exceed the fees paid for those services

These limitations do not apply to fraud, wilful misconduct or liability that cannot legally be excluded or limited.

Nothing in this Agreement excludes, restricts or modifies any consumer guarantee, right or remedy that cannot lawfully be excluded under the Australian Consumer Law or other applicable legislation.

15. Disputes

If a dispute arises, each party agrees to notify the other in writing and first attempt to resolve it in good faith.

If the dispute is not resolved within 30 days, either party may propose mediation before commencing court proceedings. This does not prevent either party from seeking urgent relief or exercising a right that cannot legally be restricted.

16. General terms

This Agreement and the applicable proposal form the entire agreement between the parties concerning the project.

Changes to the agreed scope or these terms must be confirmed in writing by both parties.

Neither party may transfer its rights or obligations without the other party's written consent, except as part of a genuine sale or restructure of its business.

If a provision is invalid or unenforceable, the remaining provisions will continue to apply. A failure to enforce a right immediately does not waive that right.

Neither party is responsible for delays caused by events reasonably outside its control, provided it communicates the delay and takes reasonable steps to minimise its effects.

17. Governing law

This Agreement is governed by the laws of Victoria, Australia. Each party submits to the courts of Victoria and courts entitled to hear appeals from them.

18. Contact

Questions, notices and Performance Guarantee claims should be sent to:

Hardbox

ABN: 89 488 283 502

Email: info@hardbox.com.au

Address: Melbourne, Victoria, Australia